Poreč is a popular seaside resort and grandiose historical site. Situated on the western coast of the Istrian peninsula, the town enjoys a mild climate, free of oppressive summer heat and cooled by gentle sea breezes. Poreč is almost 2,000 years old, and even has a mythological Greek name (Πάρενθος, Parenzo). The idyllic coast of Poreč has been the most cosmopolitan destination in Croatia for more than half a century, and with good reason: clean, emerald beaches, colourful flowers, and abundance of green everywhere you look provide the scenery whilst top-class services, delicious cuisine, and fascinating attractions add the personal touch. Cultural visitors should head for the ancient Roman Castrum and the protected World Heritage Site of the Euphrasian Cathedral Basilica of the Assumption of Mary, the most important historical site in Parenzo. The earliest basilica dates back to the second half of the 4th century, at the time when the Hagia Sofia was erected. In between times, just sit back and relax to enjoy the scenery, food, and friendly locals.
Location: An Adriatic harbour
A network of road and rail makes it easy to reach the popular Croatian town of Poreč. The harbour also makes it possible for boats to drop anchor, and occasionally receives the odd small cruise liner. The town is served by Pula Airport, 57 kilometres from the centre of town.
Business: Emerging business opportunities
Poreč’s primary source of income is tourism. Although the only worthwhile industry is food processing. Croatia's integration into the broader European economy has led to substantial trade, finance, and communication growth in recent years, and more business opportunities are surfacing.
Culture: 2,000 years of history
Poreč is still keeping its historical values in museums and galleries, old wall towers and its ornate palaces. Many visitors do not realize they are walking streets built during the Roman era, but the 2,000-year old city is steeped in history that can still be found if you look hard enough. In the Basilica complex, you will find some of the best examples of early Byzantine architecture with a sacristy, a baptistery, and the nearby archbishop's palace and bell tower. Don’t miss the enotheque in the Istrian Parliament building that used to be a wine cellar.
Activities: Beaches and bike trails
If you are looking to relax in beautiful surroundings, head for the beach, where green waters mingle with the lush forest stretches right down to the sea’s edge, giving plenty of shadow for swimmers all the way from Cervar to Zelena Laguna, a place of great natural beauty. The infamous Poreč Riviera is a 10-kilometre strip of wonderfully kept beaches, a long network of pedestrian areas for leisurely promenades during the sunset, and miles of cycling lanes, one of the town’s strongpoints. If you’re a keen cyclist, visit the lagoon and take the hilly trails to the vineyards.